I am a Performance Marketing Leader, growth strategist, and business consultant with more than 12 years of experience building scalable acquisition, revenue, and brand-growth systems across India, the Middle East, the United States, and Singapore.
I work with businesses across multiple sectors—including e-commerce, healthcare, fintech, education, technology, lifestyle, and professional services—to turn marketing investments into measurable business outcomes. My expertise spans full-funnel performance marketing, paid media, SEO, CRO, marketing automation, CRM and lifecycle strategy, e-commerce growth, analytics, brand positioning, and omnichannel demand generation.
Throughout my career, I have delivered more than $3 million in revenue, generated over 30,000 qualified prospects, reduced customer acquisition costs by 20–35%, and improved conversion rates by more than 40% through funnel optimisation, experimentation, automation, and data-led decision-making. I have also led cross-functional teams of 25+ professionals and managed growth initiatives across diverse markets and business models.
As a service provider, I offer strategic advisory, fractional leadership, performance marketing management, digital transformation, go-to-market planning, and full-stack growth solutions tailored to each organisation’s goals. My approach combines commercial thinking, consumer psychology, creative direction, technology, and analytics to build sustainable growth engines—not merely campaigns.
I believe effective marketing goes beyond visibility. It should strengthen brand perception, improve customer experience, generate qualified demand, and contribute directly to revenue. My role is to help businesses identify opportunities, build the right digital ecosystem, and scale with clarity, efficiency, and measurable impact
